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Bauer Media Outdoor publishes 2025 ESG Report, highlighting progress across planet, people, communities and governance
Bauer Media Outdoor has released its 2025 ESG Report, marking a year of strong progress following its integration into Bauer Media Group. The report outlines how the business continued to evolve as both a Platform for Brands and a Platform for Good.

Out of Home, smarter: how AdAstra helps brands show up in real-world moments that matter
AdAstra is Bauer Media Outdoor’s campaign planning tool, built to help brands get more from their OOH campaigns. Our data makes it easy to identify and optimise the most relevant panel locations nationwide, making it easier to plan smarter campaigns that reach more of the right people, at the right time. It’s also the engine behind LaunchPAD, our ad buying platform.

Outdoor ads play passenger on UK eventgoers’ journeys
This new research explores how UK audiences travel for live events and the role Out of Home advertising plays along the way. From commuting routes to city centres and entertainment hotspots, the study reveals how brands can connect with eventgoers at key moments throughout their journeys.






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